Post by account_disabled on Mar 5, 2024 10:13:41 GMT 1
An attacker can combine various approaches to push your website off the SERPs. To minimize the consequences of an attack of this type, here are some preventive actions you can consider. Prevent a site from being hacked To make negative SEO work in a case like this, it is unlikely that the hacker will take over your website entirely. You may still have full access to your site while an attacker installs various spam signals that you may not spot. For example, tampering with robots.txt files or the sitemap can damage your site without you noticing any noticeable changes. To spot security breaches, you can set up notifications on Google Search Console and perform regular site audits to resolve any technical issues. Additionally, you can use this simple tool that provides a high-level overview and can tell you if there are signs of your site being hacked. Finally, you can use the FTC's Complaint Wizard to report a hacker attack. Fighting fake backlinks image.png John Mueller on rejecting links. Click to view the original tweet.
Google may not see negative SEO as a serious black hat SEO tactic but, according to Venezuela Phone Number John Mueller, using the Reject tool can be useful if you think you've been hit by a negative SEO attack where someone generates toxic links pointing to the your site. image.png As evident from this comment that was shared on the r/SEO subreddit, some users say that rejecting backlinks works as a response to negative SEO. But what can you do when someone generates thousands of toxic backlinks pointing to your site? You will have to reject them just like when resolving a manual Google action. In other cases you will have to manually analyze them link by link, collect them based on certain criteria, and reject them. How fake link creation works Here are two examples of negative SEO campaigns based on generating toxic backlinks. Example no. 1 image.png In the span of three months starting in October 2018, a small business was faced with a sudden surge in the number of backlinks pointing to its website. The number of backlings had grown enormously, from 275 to 341,824.
This unnatural surge led to manual action by Google. The webmaster then had to perform a thorough audit of the backlinks and send a reanalysis request to Google with the disavow files attached. Two reanalysis requests were needed to cancel the penalty; and was removed in August 2019, almost a year later. In the second request, the webmaster emphasized that it was a negative SEO attack, and this may have helped clarify things and get the penalty removed. To date, the rankings are still recovering. Example no. 2 Another suspected case of negative SEO attack, still active, may have targeted the Semrush site. Starting in November 2019, we noticed a surge in toxic backlinks posted by identical sites. Here is an example of these sites. image.png This suspicious activity has not brought any obvious negative results, but it still keeps us busy dealing with these unexpected backlinks. Most of these links point to a non-existent page. How can you protect a website from fake links? Here is a summary of the actions to take: Use Backlink Audit for your site regularly and always keep an eye on the Toxicity Score to detect any suspicious changes in your backlink profile.
Google may not see negative SEO as a serious black hat SEO tactic but, according to Venezuela Phone Number John Mueller, using the Reject tool can be useful if you think you've been hit by a negative SEO attack where someone generates toxic links pointing to the your site. image.png As evident from this comment that was shared on the r/SEO subreddit, some users say that rejecting backlinks works as a response to negative SEO. But what can you do when someone generates thousands of toxic backlinks pointing to your site? You will have to reject them just like when resolving a manual Google action. In other cases you will have to manually analyze them link by link, collect them based on certain criteria, and reject them. How fake link creation works Here are two examples of negative SEO campaigns based on generating toxic backlinks. Example no. 1 image.png In the span of three months starting in October 2018, a small business was faced with a sudden surge in the number of backlinks pointing to its website. The number of backlings had grown enormously, from 275 to 341,824.
This unnatural surge led to manual action by Google. The webmaster then had to perform a thorough audit of the backlinks and send a reanalysis request to Google with the disavow files attached. Two reanalysis requests were needed to cancel the penalty; and was removed in August 2019, almost a year later. In the second request, the webmaster emphasized that it was a negative SEO attack, and this may have helped clarify things and get the penalty removed. To date, the rankings are still recovering. Example no. 2 Another suspected case of negative SEO attack, still active, may have targeted the Semrush site. Starting in November 2019, we noticed a surge in toxic backlinks posted by identical sites. Here is an example of these sites. image.png This suspicious activity has not brought any obvious negative results, but it still keeps us busy dealing with these unexpected backlinks. Most of these links point to a non-existent page. How can you protect a website from fake links? Here is a summary of the actions to take: Use Backlink Audit for your site regularly and always keep an eye on the Toxicity Score to detect any suspicious changes in your backlink profile.
